While the University encourages colleagues to engage, collaborate and innovate using social media, it is important to be aware of the potential impact of actions and engagements on individuals and the organisations they represent. Social media offer opportunities to interact, build relationships, and enhance interpersonal and professional connections. The social media landscape has changed the ways we communicate. Place hashtags at the end of the posts. Social Media Guidelines. UNM Social Media Guidelines Introduction. Do post fresh content regularly—at least once a week. Social Media Guidelines and Content Social media is a powerful tool to communicate with prospective students, current students, faculty, staff, alumni and other stakeholders of the University. These guidelines apply to personnel acting in an official role on behalf of Mizzou when using social media as a university communications tool. OFFICIAL DSU FACEBOOK, TWITTER, FLICKR AND YOUTUBE The official Delaware State University Facebook, Twitter, Instagram, Flickr and YouTube sites are operated through the Department of Marketing and Communications. Here are some best practices in improving the accessibility of social media for each platform: Register your University Social Media Site with the Office of Marketing and Communications. That means being aware of conversations that are already going on without you. These guidelines are intended to help steer you through the process of developing and maintaining a social media strategy. Don’t remove respectfully written comments that are critical of your posting. Gardner-Webb University enthusiastically supports its employees’ use of social media to bolster workplace productivity and to facilitate conversations with key audiences. Social networks such as Facebook, Twitter and Instagram offer exciting opportunities for The University of Texas at Tyler faculty, staff, students and alumni to share knowledge, express creativity and connect with people who have common interests. Educate employees on the social media guidelines. Boston University supports the use of social networking websites, blogs, micro-blogs, and other online communications media (“Social Media”) to promote the University to the broadest possible audience. The Social Media Guidelines are framed within the University of Otago Web Policy and the University of Otago Social Media Policy, and are to be read in conjunction with the University of Otago Web Guidelines. Organisational Scope. Where descriptive links are not possible or convenient, a short URL is easier for screen readers to handle and helps reduce the character count for character-restricted platforms. Boston University supports the use of social networking websites, blogs, micro-blogs, and other online communications media (“Social Media”) to promote the University to the broadest possible audience. The word ‘social’ could imply that participation in these online communities or networks are not related to users’ professional lives, but this is certainly not the case. Social media channels such as Facebook, Twitter, YouTube, LinkedIn, blogs and Instagram present an opportunity to enter into a conversation and manage key communications with the university's various constituents. The official UH System Social Media Policy can be found as SAM 01.H.01 on the UH Policies and Procedures website. Branding Be consistent with the U of S brand. Doing so permits users to use the browser’s back button to return. On social media, we act in a smart, ethical and respectful manner. In any case, you should have personal or professional experience with social media before hosting an account on behalf of the University. The word ‘social’ could imply that participation in these online communities or networks are not related to users’ professional lives, but this is certainly not the case. Social media can be intimidating—especially when it comes to social media policy legalese. University Social Media Guidance . Through various social platforms, life at Princeton is made accessible for a global audience. Guidelines for Social Media at Slippery Rock University. Audience: all academic and professional servicesmembers of university staff. McGill’s Communications & External Relations encourages all McGill faculties, departments to become involved in using social media in communications with stakeholders. Student Social Media Policy. It empowers every web user to engage, get involved, have their say, with little or no technical knowledge. Often, the most effective social media strategy will be to take advantage of existing channels and conversations rather than trying to create a new one. Incorporate the University’s Web colors: #39275B for purple and  #C79900 for gold. Students should refer to the . PURPOSE. The power of social media lies in the personal approach and many departments use social media to stay in touch with their audience, students and staff. Accessibility across the University of Nevada, Reno’s web presence is a strategic priority for the institution. The University of Kansas has developed these guidelines to properly portray, promote and protect the institution. I. with the Social Media Guidelines and/or University policies. Boston University’s Guidelines for the Use of Social Media. UNF has a presence on a variety of social media platforms: Facebook, Twitter, LinkedIn, Instagram and YouTube.The University's audiences should be provided with an engaging social media experience no matter which UNF-affiliated account they follow. Make sure you’re creating dialog, not just pushing content. Read over the social media guidelines provided on this site to familiarize yourself with SU policies and expectations. If you must do so, ensure the alt text included the text written over the image. Social media is of course popular with students but we have put together some guidelines to protect both you and the University. Guidelines. "The keys to success in social media are being honest about who you are; being thoughtful before you post; respecting the purpose of the community where you are posting." It does not apply to webpages hosted by the University of Kent. Social Media Guidelines. The University’s guidelines for social media help establish its digital footprint in a … The social media guidelines provide guidance for those using social media in a work context, while representing the University. Social media is of course popular with students but we have put together some guidelines to protect both you and the University. The University’s Social Media Manager sits within the directorate of Marketing and External Relations and is responsible for the management of the main University social media accounts. Do correct misinformation that’s posted in comments, but keep in mind that commenters can and will do this too. Guiding Principles for Emory University Social Media. The University is committed to freedom of expression and encourages its staff and students to exchange ideas and participate in discourse and debate. The University of Colorado system encourages the use of social media technologies to enhance communication, engagement, collaboration and information exchange in support its mission. It’s understandable that University communicators want to provide timely responses to their unit’s followers in the case of an emergency, however, best practice for Faculty/Department social media managers is to refer followers to the official response from Twitter via @mcgillu or from the McGill University Facebook page to ensure that only correct information is disseminated through the other … social media guidelines when posting on behalf of the university of wisconsin–madison Online collaboration tools provide low-cost communication methods which foster open exchanges and learning. Think of using social media as creating a conversation — it is as much about listening as about generating content. Student Social Media Policy. Do not use text on top of or inside images; it can’t be read by a screen reader. Sometimes it’s better to sit back and let the conversation happen rather than always being the first one to jump in and correct people. It defines the rules and procedures for the use of official University social media accounts to ensure that University-sponsored social media is both legal and in compliance with University policies. Social media channels such as Facebook, Twitter, YouTube, LinkedIn, blogs and Instagram present an opportunity to enter into a conversation and manage key communications with the university's various constituents. In the case of photos and videos, you can also report them to Facebook for things like spam/scams, pornography/nudity, graphic violence, attacks on an individual or group, hate symbols and illegal drug use. The same laws, professional expectations, and guidelines for interacting with students, parents, alumni, donors, media and any other University constituents apply online as they do in other areas of life. Emory University has established these guidelines for the moderation of UGC on Emory-sponsored social media channels: If a UGC comment is positive or negative and in context to the conversation, then we will permit the content, regardless of whether it's favorable or unfavorable to Emory. Captions should be at least 95% accurate. PURPOSE. The University of Houston System and its component institutions (“University”) encourages the use of social media to connect with others, including students, employees, alumni, fans, and the University. Creating social media for your institution, department or organization? We encourage you to post these guidelines on your own unit’s social media channels when possible. These guidelines are intended to help Clark University faculty and staff who create and manage Clark department* social media presences or who run social media accounts in which they represent themselves as Clark faculty or staff professionals.. Because social media are constantly evolving, and related best practices can change too, Clark’s guidelines may change accordingly. Seattle University logos and/or visual identity cannot be used for personal social media without university permission. Accurately caption voice and vocals in video; do not paraphrase. At a university with so much content and news to share, it should come as no surprise that Be relevant and timely and add value! Social Media Guidelines DePaul Community Guidelines. Social Media Guidelines. The University recognizes that social media is changing how we communicate with students, colleagues and the world at large. University-wide. Guidelines and policies. As members of the University of Arizona (hereafter "University" or "UA") community, we must be aware of the ways social media content may affect our personal and professional reputation and credibility and the way others perceive the University. This is a trick question. But you don’t want to discourage employees from using social media altogether. The University has a vital interest in how its community members are using communications technology, given its potential to positively and negatively affect the University’s reputation. The University of Houston System and its component institutions (“University”) encourages the use of social media to connect with others, including students, employees, alumni, fans, and the University. Seattle University does not monitor personal websites or social media accounts but will address issues that violate established editorial, graphics and social media guidelines as outlined by Marcom. Thank people for input and feedback, including negative feedback. Social media allows the University of Dayton to engage in ongoing, digital conversations with our constituents — students, faculty, staff, parents, alumni, colleagues, community leaders, fans and friends — about what is most important to them in the space where they are at. 3. To be a good participant, you must first be a good listener. Boston University’s Guidelines for the Use of Social Media. Social media platforms are typically easy and often free to use. Do not use flashing, flickering, or blinking items (e.g. Just like other forms of communication, social media is most effective when it is rooted in strategy and collaboration. Feel free to use. Further, these guidelines do not supersede or otherwise modify the social media policy ( 7,009: University of Nevada, Reno Social Media Policy) adopted in the University Administrative Manual. The use of social media is increasingly common for University of Kansas (KU) departments, students and employees. Brown's social media team in the Office of University Communications offers these guidelines and best practices: 1. Adhere to the terms of use of the social network you’re using. Open expression - As a community of scholars, Emory University is committed to an environment where open expression of ideas is valued, promoted, and encouraged. As employees of the University of Helsinki, we observe the University’s values on social media: truth, Bildung, freedom and community. INTRODUCTION Manchester University embraces the responsible use of social media to communicate with internal and external audiences to interact and to build relationships with prospective and current students, alumni, employees, parents and community members. Don’t set up an account if you’re not going to feed it regularly. 2. All Northwestern University Feinberg School of Medicine faculty, staff and students should follow these guidelines on how to participate in social media in positive, meaningful ways that reflect well on our faculty and the medical school. 3. Use of social media sites: If you’re responsible for a social media strategy, you should not be restricted from accessing these sites during the work day … Be careful not to reveal confidential or proprietary information about Brown students, employees or alumni. Departments or units that have a University of Saskatchewan social media page or would like to start one should contact the Marketing Department who will be able to provide an approved logo and other images to ensure consistency. If tools for alt text aren’t available, describe images with text where you post them. Encouraging conversations with your followers. Social media has permeated most areas of our life online since the mid-2000s. The purpose of these guidelines is to enable staff to confidently convey who we are, what we stand for, and what we can offer the world on social media, and to be able to use the different platforms to our best advantage. This improves the screen-reader experience. Social media is all about connecting, not pushing a message. These guidelines assist university staff to use Social media in the course of their employment. Be confidential. Social Media Guidelines. Social Media Guidelines The Lee University social networking sites, such as Facebook and Twitter, are in place with the purpose of providing a convenient avenue for students, faculty, employees, alumni, and outside communities alike to connect and discuss topics related to the atmosphere and activities of Lee University. They indelibly affect individual and institutional reputations by blurring the distinctions between personal and organizational expression correct that. 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